Organic Marketing: How to Grow your Business with No Ads

Organic Marketing - Grow your business with no ads | Sara Gonzato - saragonzato.com

Yes, I understand that the digital world might feel to you like a maze. But don't worry, I'm here to help you find your way.

 

I know how it feels – the newness, the confusion, and the thought of learning something entirely different, something that seems so unrelated to your own Business, your Goals, Desires and Struggles.

 

If you're curious about how your business could grow without having to spend millions in ads that might not convert, keep reading.

 

What is Organic Marketing?

Here is a definition taken from Buffer.com, one of my favourite platforms for Social Media Posting Automations: "Organic marketing is a more subtle approach to marketing that prioritizes natural outreach tactics over promotional content and paid advertising."

Organic marketing is like spreading the word about your business through content, word of mouth, seo optimization, etc. It's not about fancy ads or big investments. Instead, it's like telling your friends about your latest creation. You're sharing what you love with people who truly care – and that's what makes it so special. 

 

How to Do Organic Marketing

You have probably already started doing Organic Marketing, when you started posting about your Business on your Social Media. As soon as you start doing it more conciously and strategically, you will be able to see a great difference in engagement and growth. Here are some tips on how to do organic marketing successfully.

 

1. Be Genuine

Imagine talking to a friend about what you do. You'd be real, right? That's the essence of organic marketing. Just be yourself and share what you love.

 

2. Connect with People

Think of it as making friends – but online. Engage with others, answer questions, and show your personality. People love to know the person behind the business.

 

3. Share Value

Just like you'd give a friend a helpful tip, share valuable information online. It could be a how-to guide, a fun fact, or something that sparks interest.

 

Organic Marketing on Social Media

Now that you understand the basics of Organic Marketing, you can go deeper into the use of Social Media to your purpose of Organic Growth.

 

1. Be Authentic

Social media is like a cozy cafe where you chat with friends. Being authentic is key. Share snippets of your life, your business journey, and what makes you excited. Be yourself, but also try to be consistent as much as you can.

 

2. Create Conversations

Imagine participating to an event where everyone is talking and sharing. Social media is that event. Join conversations, respond to comments, and be part of the community. I know that it is not easy when you don't even have time to cook your food at night, but you'll need to find your own routine with these activities in it. Think at your Business like a plant, you need to water it to make it grow. If you keep caring you'll be able to see the flowers bloom and taste the sweetness of its fruits.

 

3. Showcase Your Work

Just like you'd bring your best work to a local event, show it on social media. Share photos, videos, and stories about your creations.

 

Does Organic Marketing Work?

Absolutely! Think of it this way – when you build real connections, people remember you. They come back for more, and they tell their friends. It's like growing a tree from a tiny seed. It takes time, but the results are strong and lasting.

 

To sum up, organic marketing is about connecting naturally with those who care about your business. It's like building relationships with customers who truly appreciate your work. So, are you curious if organic marketing is for you? Does it really work? The answer is yes, and I'd love to tell you more about it. Let's talk and explore how your business can benefit from this and grow in this digital world. Book a consultation call and let's get started. And if you want to start right away with the organic growth of your business, take a look to my new program.